Webflow relaunches for B2B SaaS
built as a foundation, not a finish line.
We rebuild your website on Webflow with the brand, structure, messaging and technical foundations your growth depends on. Without risking what already works, and without trying to fix everything at once.
30-minute call. No sales pitch, just an honest view on your relaunch.
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Most relaunches try to fix everything at once: brand, messaging, SEO, content, CRO and technology. Hundreds of variables change in one go. We believe a relaunch should reduce uncertainty, not create more of it.
Why we build on Webflow
Webflow isn't the right tool for every project. For B2B SaaS marketing sites, it's the strongest option on the market. Here's why.
Four months turn into nine
It starts as a new website and grows into brand, messaging, SEO, content and CRO in one project. Every extra goal adds weeks.
Your team becomes the bottleneck
50 feature pages need answers only Product, Sales and CS have. While they're busy with their day jobs, every decision waits.
Traffic drops, and nobody knows why
Three months after launch, organic traffic is down 15%. With 50 things changed at once, finding the cause becomes guesswork.
Build the foundation.
Then grow on it.
The goal of a relaunch isn't the perfect website for the next five years. Your product, market and buyers will keep changing. The goal is the strongest possible base to improve on fast, safely and based on real data.
Fix what's known, build what's needed
If we know something is wrong, we fix it. An obvious SEO error, a navigation that confuses buyers, a CTA nobody clicks. And we put every best-practice foundation in place your growth depends on.
- Known problems fixed, not carried over
- Best-practice foundations on every page
- The pages that drive pipeline today, rebuilt and sharpened
No “optimize every page at once”
Foundation-first doesn't mean leaving problems in place. It means we don't try to fully optimize 300 pages for SEO, GEO, CRO and messaging in one project. That work starts after launch, when real data shows where it pays off.
- Legacy content migrated cleanly, not rewritten by default
- Baseline data before the big bets
- One hypothesis at a time, measured properly
Everything your website needs to grow after launch
No shortcuts on the fundamentals. These are part of every relaunch.
Brand and design system
A modern brand and a library of reusable sections, so every new page looks right and ships fast.
A CMS your team owns
Webflow set up so marketing can publish, edit and launch landing pages without waiting for a developer.
Clear site structure
Products, solutions, industries and resources organized around how your buyers actually look for answers.
Core messaging and key pages
Your company story, value proposition and the pages that drive pipeline today, rebuilt and sharpened.
Technical SEO and migration
URL mapping, 301 redirects, indexing, canonicals, sitemap and structured data. Your rankings move with you.
Tracking and performance
Every key conversion and journey measured, fast load times and obvious conversion friction fixed before launch.
How we decide what gets the deep work
01
Start in your analytics
Before anything gets redesigned, we look at your data together: which pages bring traffic, leads and pipeline today?
02
Protect what performs
A page that ranks or converts well keeps what makes it work, even if it isn't pretty. We improve it without breaking it.
03
Fix what's known to be broken
Obvious SEO errors, confusing navigation, a CTA nobody clicks. If we know it's wrong, it gets fixed now.
04
Migrate the rest cleanly
Low-impact pages move over with technical and structural issues fixed. After launch, data shows which deserve more.
From what works today
to proven wireframes.
Four focused steps. Each one ends with a working file, not a strategy deck that ends up in a drawer.
1Strategy: Define version one
We go through your analytics, sharpen positioning and plan sitemap, wireframes and copy for the pages that matter most. You get: a clear scope for what goes into the relaunch, and what doesn't.
2Design: Design a system, not just pages
A modern visual identity and a component library in Figma, built to scale across every page you'll ever need. You get: page designs and a documented design system.
3Development: Build it in Webflow for growth
Clean, fast Webflow development with a CMS structure your team can actually work with. You get: a production-ready site on staging.
4Migration: Move content without losing rankings
Content migrated, URLs mapped, redirects set and structured data in place. You get: a complete redirect plan and a clean SEO foundation.
5Launch: Go live with confidence
QA across devices, tracking verified, baseline numbers captured before and after the switch. You get: a launch without surprises, and data from day one.
6Launch becomes day one
For most agencies, launch means goodbye. For us, it's the moment your new growth infrastructure can finally be used: clean tracking, a scalable CMS, clear conversion points and baseline data. You get: a first growth plan based on real numbers.
What our clients say about us
Tobias Giger
"Since the rebrand and website launch, we've increased our inbound by around 300%, with higher lead quality. Growably combines a deep understanding of B2B SaaS and enterprise with strategic sparring and strong execution."
Lukas Wünneman
“Six months after launch we see 20% more SQLs of much higher quality and a 110% increase in organic Google clicks. The website finally stopped holding us back.”
Maria Jensen
“Growably doesn't just execute - they question and find the best path with us. Together we're developing the website into a real growth channel, going strong for over two years.”
Raoul Bornhauser
"Growably feels less like a classic agency and more like a strong in-house team — at eye level, with strategic foresight and true ownership."
Martyna Kulinska
“Growably helped us turn complexity into a clear and compelling story. The result is a website that reflects who we are and communicates our solutions with far more clarity and confidence.”
Philipp Streich
“Growably showed us the difference between a website agency and a high-performance website agency. The result speaks for itself — they're worth every euro."”
Hanna Bartholoma
"Transparency from day one: clear timeline and I always knew where we stood. The result: not only did the website quality improve, the perception of equipme changed too."
Vivien Heinicke
"The clearly structured process guided us efficiently through every phase. In the open exchange, ideas kept getting better — the result exceeded our expectations."
Questions about your Webflow relaunch
What B2B SaaS teams ask us before they start a relaunch.
Usually two to four months, depending on the size of the website, the content and how quickly decisions are made on your side. Keeping the scope focused on a strong version one is the biggest lever for launching on time.
Not if the migration is done properly. Every relaunch includes URL mapping, 301 redirects, indexing checks, canonicals and structured data. Pages that rank well today get extra care, so we don't break what already works.
No. We look at your analytics together and pick the pages that matter most for traffic, leads and pipeline. Those get the full treatment. The rest is migrated cleanly, with technical and structural problems fixed, and improved after launch where the data shows potential.
No. Known problems get fixed, and best-practice foundations for SEO, tracking and conversion are part of every relaunch. What we don't do is try to fully optimize hundreds of pages for SEO, GEO and CRO at once. That work starts after launch, based on real data.
Because the bottleneck usually isn't agency budget, it's your organization. The knowledge needed to rewrite 50 feature pages lives with Product, Sales and Customer Success. More copywriting hours don't create it, and they make the timeline longer, not shorter.
Your marketing lead and a C-level decision maker. Sales is optional but helpful. You know your product and market best, and the relaunch is only as strong as that input.
Yes. We build the CMS and component system so marketing can edit content and launch new pages without a developer.
No, it's part of the method. Phase one builds the infrastructure growth needs, phase two uses it. The foundation is yours either way, and there's no obligation to continue with us. But it's built to be improved continuously.
Yes. We regularly move B2B SaaS websites from other systems to Webflow, including content, URLs, redirects and SEO settings.
Relaunch the foundation.
Grow from day one.
Let's look at your current website, what already works and what should go into version one.
