SaaS SEO & AEO agency

SEO and AI search
that turns visibility into pipeline.

We win your focus topics in Google, ChatGPT, Perplexity and AI Overviews. Then we make sure the pages your buyers land on turn them into demo requests.

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Book a Call
Customer stories
Customer stories

30 minutes. We'll show you how AI answers describe you and your competitors today.

Labster
Zep
Evenito
Sunhat
HRS

We've built and grown websites for 120+ software companies. Again and again we saw SEO agencies send traffic to pages nobody optimized, and reports full of rankings that never showed up in the CRM. Search is only worth something when it turns into demo requests. So we do both: we win the search, and we own the page it lands on.

Your SEO report looks great. Your demo requests don't.

Most B2B SaaS teams don't have a ranking problem. They have a gap between the click and the pipeline, and nobody is paid to close it.

Traffic that doesn't convert

Rankings and clicks go up. Demo requests stay flat, because the articles have no path to your product and the landing pages were never touched.

AI answers recommend your competitors

Your buyers ask ChatGPT and Perplexity which tool to shortlist. Your competitors get named. You don't, and your SEO report doesn't even show it.

Briefings instead of output

Your agency sends keyword lists and content briefs. Your team still has to write, design, publish and link everything, so half of the plan never ships.

Why Growably

A B2B SaaS SEO agency
measured after the click.

Most SEO agencies stop at the click. We’ve built websites for 120+ software companies, so we own what happens next: the page, the demo request and the report in your CRM.

Buyer searches
Rankings
AI answers
ChatGPT, Perplexity, Gemini
Click
Traffic
Landing page
Conversion rate
Demo request
Leads
SQL in your CRM
Pipeline

Same channel.
A different finish line.

Typical SEO agency
Growably
Measured on
Rankings, clicks, visibility
Demo requests, SQLs and pipeline
Strategy starts with
Keyword volume
Your messaging, sales calls and buyer prompts
What you get
Briefings and keyword lists
Finished articles you approve
AI search
An add-on report
Tracked prompts and AEO in every piece
The page they land on
“That’s your web team’s job”
Conversion work included
Getting it live
Your team publishes and links
We publish in Webflow (optional)
Reporting
Traffic dashboard
One funnel report into your CRM
Why Growably

A B2B SaaS SEO agency
measured after the click.

We don't stop where most SEO agencies stop. When a page ranks but doesn't convert, we don't hand that problem to your web team. It's our problem. Already working with an SEO agency? Keep them. We can own the conversion side and the reporting.

AI answer recommending the brand first with a cited guide, a Google #1 result and tracked prompts showing which are cited
Typical SEO agency

Measured on rankings and clicks

Strategy starts with keyword volume. You get briefings and a traffic dashboard. What happens on the page after the click is someone else's job.

Briefings and keyword lists
AI search as an add-on report
Your team publishes and links
Reporting stops at traffic

A/B test on a pricing page: variant B with proof and a shorter form wins on demo requests, synced to the CRM
Growably

Measured on demo requests and SQLs

Strategy starts with your messaging, your sales calls and the questions buyers ask AI. We deliver finished work and own the page your traffic lands on.

Finished, researched articles you approve
Tracked prompts and AEO in every piece
Conversion work on the pages that get the traffic
One funnel report from visibility to pipeline in your CRM

How it works

From your first tracked prompt
to monthly pipeline reporting.

Tracking starts on day one. Content starts once we know which topics are worth winning. Your time: one questionnaire, one workshop, two approvals, one call a month and content approvals.

Book a Call
Book a Call
1

Kickoff: Tracking from day one

A short questionnaire, access to your data and a first set of prompts and competitors. We pre-fill your messaging from your website, decks and sales calls. You get: AI visibility tracking that runs from the first week.

2

Snapshot: See where you stand

After about a week of tracking, we benchmark you against your competitors in Google and AI answers. You get: 5–7 scored focus areas and a list of quick wins.

3

Workshop: Pick your focus

Together we choose 2–3 focus areas, a mix of quick wins and strategic bets, and park the rest on purpose. You get: a focus you can explain to your CEO in one sentence.

4

Research: Turn buyer questions into prompts

We turn the focus areas into clusters of buyer questions and 50+ tracked prompts, scored on value, demand and how winnable they are. You approve the set. You get: a keyword map and a prompt set built on real demand.

5

Strategy: One target page per topic

A technical audit checks what Google and AI crawlers actually see. Then every cluster gets one target page, optimized, merged or new, and a place on the roadmap. You get: a page map and a month-by-month plan.

6

Delivery and reporting, every month

Content, AEO optimizations and conversion fixes, reviewed by a person on our team before you see them. One report and one call a month. You get: finished work and a plan that follows the data.

Clients

What our clients say about us

Tobias Giger

CEO, evenito

"Since the rebrand and website launch, we've increased our inbound by around 300%, with higher lead quality. Growably combines a deep understanding of B2B SaaS and enterprise with strategic sparring and strong execution."

Lukas Wünnemann

Marketing Operations, ZEP

“Six months after launch we see 20% more SQLs of much higher quality and a 110% increase in organic Google clicks. The website finally stopped holding us back.”

Maria Jensen

Product Marketing Manager, Sunhat

“Growably doesn't just execute - they question and find the best path with us. Together we're developing the website into a real growth channel, going strong for over two years.”

Raoul Bornhauser

VP Marketing, BRAME

"Growably feels less like a classic agency and more like a strong in-house team — at eye level, with strategic foresight and true ownership."

Martyna Kulinska

Content Marketing Manager, LiveEO

“Growably helped us turn complexity into a clear and compelling story. The result is a website that reflects who we are and communicates our solutions with far more clarity and confidence.”

Philipp Streich

Marketing & Business Development Manager, nesto

“Growably showed us the difference between a website agency and a high-performance website agency. The result speaks for itself: they're worth every euro.”

Hanna Bartholomä

Marketing Manager, equipme

"Transparency from day one: clear timeline and I always knew where we stood. The result: not only did the website quality improve, the perception of equipme changed too."

Vivien Heinicke

Head of Marketing, shipzero

"The clearly structured process guided us efficiently through every phase. In the open exchange, ideas kept getting better — the result exceeded our expectations."

What’s included

Everything it takes to win
search and AI answers.

One program for Google and AI search, built on the same foundations: content worth citing, a site crawlers can read, and pages that convert.

Win the searchGoogle and AI answers
ChatGPTBest expense tool for a 200-person company?Named
PerplexityAlternatives to [Competitor] for finance teamsNot named
GeminiHow do I automate invoice approvals?Named
AI OverviewsExpense tool with SAP integrationCompetitor
Example prompts from your tracked set

AI visibility tracking

50 to 150 buyer prompts across ChatGPT, Perplexity, Gemini and AI Overviews. See where you’re named and which sources get cited.

Comparison pagesQuick win
AEO for B2B SaaSStrategic bet
Use-case pagesNext quarter
Pricing guidesParked
Scored on value, demand and winnability

Keyword and prompt strategy

Topic clusters from your sales calls, Search Console and competitor rankings, scored and approved by you.

Best expense software for mid-market teams: 2026 comparison
Beats today’s top 5Ready to approve

Finished content

Comparison pages, guides and use-case pages, written to beat today’s top results. You approve. You don’t write.

What is three-way invoice matching?
Answer firstFAQ schemaEntity signals

AEO for existing pages

Clear answers, structured headings, FAQs and schema on the pages you already have, so AI engines can cite them.

GPTBot can crawl the page
ClaudeBot can crawl the page
FAQ loaded via JavaScriptFAQ now in the raw HTML
Structured data valid
What crawlers see vs. what visitors see

Technical SEO

Crawlability, indexation and AI crawler access. We check what bots actually see, including content loaded by JavaScript.

Review sites
SaaS listicles
Trade media
Communities
Sources AI engines cite in your category

Off-site plan

The listicles, review sites and publications AI engines cite in your category, prioritized for your team or PR partner.

Turn it into pipelineConversion and reporting
ArticleLanding pageDemo
Book a CallProof and CTA where search lands

Conversion where search lands

Paths from article to demo, message match, proof and CTAs on the pages that get the traffic.

AI visibility
Organic traffic
Demo requests
SQLs
One funnel from visibility to pipeline, synced with your CRM

Reporting into your CRM

One monthly report from AI visibility and rankings to traffic, demo requests and SQLs.

Additional services for B2B SaaS Teams

Everything it takes to win
search and AI answers.

One program for Google and AI search, built on the same foundations: content worth citing, a site that crawlers can read, and pages that convert.

Win the search

Win the search

Get found in Google and named in ChatGPT, Perplexity, Gemini and AI Overviews.

50 to 150 tracked buyer prompts
Keyword and prompt strategy you approve
Finished content that beats today's top results
AEO for the pages you already have
Technical SEO incl. AI crawler access and JavaScript rendering
Off-site plan: the sources AI engines cite in your category

Turn it into pipeline

Turn it into pipeline

Make sure the traffic you win ends up as demo requests in your CRM.

Paths from article to demo
Proof, CTAs and message match where search lands
Publishing and internal linking in Webflow (optional)
One monthly report from AI visibility to SQLs

What happens when a relaunch is built to grow.

Book a Call
Book a Call

20%

more sales-qualified leads for ZEP

300%

more inbound for evenito

Pick your pace. Conversion is always included.

SEO & AEO is part of Website Growth. Every package includes conversion work, because traffic that doesn't convert is wasted budget. Programs run for at least 6 months, because search needs that long to compound.

Starter

Best for teams that want to start with one focus topic and their most important pages.

  • 50 tracked AI prompts
  • 2 content pieces per month
  • 2 AEO optimizations per month
  • 1 conversion optimization per month
  • Funnel report and monthly call
See full pricing
See full pricing

Growth

Best for teams that want steady progress on search and conversion at the same time.

  • 100 tracked AI prompts
  • 4 content pieces per month
  • 4 AEO optimizations per month
  • 2 conversion optimizations per month
  • 1 A/B test per quarter
  • Funnel report and monthly call
See full pricing
See full pricing

Scale

Best for teams that want to win several topics or markets in parallel.

  • 150 tracked AI prompts
  • 6 content pieces per month
  • 6 AEO optimizations per month
  • 3 conversion optimizations per month
  • 2 A/B tests per quarter
  • Funnel report and monthly call
See full pricing
See full pricing
Additional services for B2B SaaS Teams

Every piece has to beat
what ranks today.

AI engines cite the page that answers a question better than anyone else. So before we write, we read what already wins. We start with the pages closest to a buying decision, because that's where search turns into pipeline fastest.

Our content standard

Our content standard

Four steps for every piece, in English, German or both.

Benchmark: we read the top results and AI-cited sources in full
Research: facts, numbers and your own customer proof
Write to win: better coverage, clearer answers, a path to your product
Review: a person on our team checks it, you approve, we publish

Book a Call
Book a Call
Page types we produce

Page types we produce

The formats buyers and AI engines use when they compare tools.

Comparison and alternative pages
Use-case and integration pages
Guides, pillar pages and checklists
Glossary entries
Optimized product and service pages

Explore Website Growth
Explore Website Growth
Questions?

Questions about SaaS SEO and AEO

What B2B SaaS teams ask us before they start with SEO and AI search.

SEO gets your pages ranked in Google. AEO (answer engine optimization) gets your brand named and cited in AI answers from ChatGPT, Perplexity, Gemini and AI Overviews. You'll also hear GEO or LLM SEO, which mean mostly the same. All of them rely on the same foundations, so we run them as one program.

We're measured on what happens after the click. Conversion work is part of every package, we deliver finished articles instead of briefings, and we can publish everything in Webflow for you. Already working with an SEO agency? Keep them. We can take over the conversion side and the reporting.

You get your first benchmark after about a week of tracking. Quick wins on existing pages can move within weeks. New content needs time to compound, which is why programs run for at least 6 months.

Partly. We track AI referral traffic and its conversions in your analytics and CRM, and we add a "how did you hear about us" field to your forms. Answers that never lead to a click can't be tracked by anyone, so we report AI visibility alongside.

No. We give you a prioritized list of the sites AI engines cite in your category and the angle for each. Your team or PR partner runs the outreach.

Yes, as a tool for research and drafting. Every piece is benchmarked against the current top results, reviewed by a person on our team and approved by you. We write in English, German or both.

No. SEO and AEO work on any CMS. If you're on Webflow, we can also publish, link and implement for you.

Find out what AI
tells your buyers about you.

In 30 minutes we show you where you stand in Google and AI answers against your competitors, and where search could add pipeline fastest.

Book a Call
Book a Call